POUNDCAKE COSMETICS

Poundcake Cosmetics hired me to help launch their brand. I was so interested in this company due the main focus of their line being diversity. Before the launch of Rihanna’s cosmetics line, I wasn’t aware of how hard it was for diverse women to find beauty products that matched their skin color.


Logo Concept Book | Round 1


Logo Concept Book | Round 2


Final Design

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